Starting An Online Business
Lets Be Honest about building an online business, Its not free, easy and does not happen overnight. Anyone telling you that it is, is plan lying.
You can find a free sign up to hosting sites and that’s a good way to learn about what they offer, but eventually you’ll have to pay something.
You can find $.99 cent domain names, but they are offered by hosting sites that are not user friendly or lack a lot of what you will need to build your website. They offer these low prices on domain names to get you tied into their hosting platform.
What will it take?
Your going to need: a domain name, a website host that offers everything you need, a keyword search platform, images to use, training, etc. You’ll need a good niche, affiliate programs and more…
When you add all of it up to a monthly expense, you could be paying $40.+ a month.
Are you ready for it? Do you have a good WHY? Do you have the time, patience and determination your going to need?
What do I mean by a good WHY? Let me put it this way, Why do you want an online business? People have all kinds of reasons, kids college expenses, a vacation home, new car, a better life, etc.
Whatever you WHY is, make sure its something you feel strongly about. You will get discouraged and think about quitting. You need to have a picture of your why or have it written down and at your workspace. When you get discouraged, look at it and get back to work.
If you want an online business up, running and creating an income 6-12 months from now, you need to start now. Its a timely process but if you stick to it, it can change your life.
Do you have a business plan?
Making a plan is the most important part of starting any online business. We plan for a vacation, a dinner party, buying a new car, buying a home, so why wouldn’t you plan for something as important as a new business?
When you are starting an online business, you have to decide what your business is going to be, what your going to sell, who are you going to be selling to,(your target customer), how much is your budget, the time you can contribute to your business and more.
If you want to start your own online business, you must write down some details. You can’t just “shoot from the hip”, as they say. Take some time and make a detailed plan. [Read More]
Some Online Business Ideas
There are over 20 million online businesses, but the majority of them are doing little or no business. There are clear and precise reasons why.
Contrary to some of the claims online, you cannot build a fully functional online business in 30 seconds, or even 30 minutes.
Creating an income producing Website takes time. Do not fall for the scams claiming you can have a website up and running in no time at all. You could buy a domain name, register and host it in 30 minutes, but its an empty site producing nothing.
90% of new online business start-ups fail. That statistic is all too real and the number one reason is people don’t realize the time it’s going to take. [Read More]
When I wanted to start my own internet business, I searched the internet for online business opportunities. What I found is the most popular online businesses today are Affiliate Websites.
If you need some Online Business ideas, I have compiled several of the top ideas for an online businesses. As we go along, I will explain in some detail each step you take in building an Online Business. [ Read More ]
What is your Niche? Is it a Focused Niche?
The definition of a Niche is: denoting or relating to products, services, or interests that appeal to a small, specialized section of the population. To me a focused niche is “a group of people looking for something specific”.
Finding your Niche is relatively easy. What is it your passionate about? What do you love? Your going to be spending time filling all the pages you create with content, so be sure your going to love doing it.
After you have chosen your Niche, you have to narrow it down to a more focused niche. Lets say you feel your niche is Golf. You cannot create an online store with all the thousands of golf products.
You will do very little, if any business at all. You have to narrow it down to say, golf shoes, golf apparel, golf balls, etc. You have to focus in on a smaller niche within a niche. [ Read More ]
You also need to know who your potential customers are going to be and the buying cycles that they go through. Read more about customer comprehension.
Once you have fine tuned your idea to a more focused Niche, (business idea), you’ll need to do some research on that idea. Check out what competition your going to have. To do this, go to your favorite web browser (google, Bing) and start typing in your idea.
Lets say your idea is to sell Custom Wooden Picture Frames. You would search, Picture Frames, Custom Picture Frames, Wooden Picture Frames, etc. Check some of the site’s and see what your going to be up against.
Your also want to do some keyword searches based on your business niche. That will give you further ideas for choosing a domain name for your business. All of this is going to give you some great ideas for your online business domain name. [ Read More ]
This next step is going to be your first financial decision regarding your online business. When you choose where to buy your domain name, it will automatically be registered there.
A website hosting platform is where you will build your site, its the doorway to the internet. Most of your training is going to be there. If your new to starting an online business, make sure you have it hosted on a site that offers some kind of training.
As listed on my Avoiding Online Scams page, you have to be careful what platform you choose. You can move your sites to another host, but it takes some time and work, so choose wisely.
Some people buy their domain on one site but have it hosted on another. The first time I did that, it took 4 days for my site to be moved and active. Now I buy and host at the same site. You would also have 2 places you make payments to.
Finding relevant Keywords
Keyword by definition is: an informative word used in an information retrieval system to indicate the content of a document.
What are Keywords? When you want to find something online, you go to a search engine (google, Yahoo, Bing) and type in a few choice words, those are Keywords. Its what the SEO’s (search engine optimization) scours through on Websites to bring up the results that you see listed.
You will be adding these keywords into the Content of your site as well as an area just for keywords. The more keywords you have on your site, the better ratings you will get in the SEO’s. The better the rating, the more visitors you will have which in turn will lead to more sales.
Pages and Content
Now you will start building your website by adding pages and content. The more pages and informative content you have on your new website, the better ratings you will receive.
Content is all the written information your going to have. Your posts and blogs is also considered content.
Your page titles are more important than your website domain name. Read that over again because understanding that is paramount to success. [Read More]
When your writing your Content, you will want to use keywords and phrases as much as possible for the SEO’s to pick up on. You want it to be interesting for your visitors and relevant to your online business.
I cannot stress enough how important having good informative content is to your success. You will also find as you go along, that you will be adding more and more pages and writing more and more Content. Find information about content here. [Read More]
Links are a very important part of any website’s success or failure. There are 3 links that will be used on your site. Placement and the amount of them are crucial for your new site.
Internal Links, External Links and Anchor Links are the most popular and most important. Internal and anchor links are used to tie your Website together, by directing your visitor to more information but keeping them on your site.
External links are links that take your visitor off your site to another, but are the links used to earn commissions. There are guidelines for using them and their placement. [ Read More ]
If your selling your own products with your new online business, your going to need a way for your customers (visitors) to pay you.
If you have an affiliate site, your going to need a way for your advertisers to pay you. You could have a check sent, but an online way to get your commissions is best.
Out of all the companies online, I would recommend PayPal. They’re the most recognizable and trusted site online. People feel very confident using PayPal that their information is secure.
You’ll want to add social media to your site so your visitors can share your site and information with their friends and family. [Read More]
Email capture and an email marketing campaign is very important as soon as you start to get some activity on your site. You can use that to email your potential customers more information and specials on products or services your promoting.[Read More]
Some last thoughts if your selling your own products, you’ll need a way to ship these and all the packaging supplies. Boxes, bubble wrap, Styrofoam pellets, labels, etc.
You also need to add a shopping cart to your site so your customers can just send it to the cart, and keep on shopping. There are independent sites to get a cart, but again PayPal has one. [ Read More ]
Double and triple check everything on your site, Check your grammar and spelling, all your keywords, all your pages, make sure you can navigate from one page to the other.
If your going to be taking payments, make sure the links are all working. Make sure your shopping cart, if you have one on your site, is working.
Check all your internal and external links and make sure they are taking your visitor to the right page. Don’t forget to check any posts you may have added.
I have a 12 point check list Here
Other reviews on website hosting platforms.
All the best to your success.
PS: Please leave a comment if you have a minute…Thanks